A practical guide to taking action and bringing your CSR approach to life.
Download our complete guide with all the key resources and recommendations for implementing a sustainable CSR approach locally. Immerse yourself in real-life case studies from other players that you can apply in your own company.
An essential tool for strengthening your approach and mobilizing your teams.
This comprehensive guide will help you :
Understanding the driving forces behind mobilization
Build a dynamic adapted to your structure
Make your teams' commitments last.
Years of expertise,
in a detailed guide
Since its creation in 2020, Lakaa's mission has been to reinvent commitment at the heart of territories. This ambition is realized every day through work with hundreds of CSR professionals, in multi-site companies, public institutions or networks of local players. This guide is a synthesis of the many workshops we've been running on the subject over the years, to help as many people as possible get the ball rolling in their companies.
- Understand what really motivates your teams
Did you know that CSR initiatives often fail because they don't take account of the realities on the ground? Before taking action, it's essential to identify your employees' specific drivers of commitment: by better understanding your teams, you can create the conditions for lasting mobilization. - Set a clear course for your approach
Mobilization cannot rely solely on a few convinced individuals. It needs a clear vision, shared at all levels. By structuring your CSR governance and involving all departments, you can strengthen the legitimacy of your actions and get your teams more involved. - Embrace, follow, value: the winning trio of sustainable mobilization
What if the key to CSR commitment could be summed up in three words? Engage means creating the desire to act, by bringing CSR issues closer to your teams' everyday lives. Follow-up means making your efforts clear, by measuring actions without complexity. Valuing means recognizing contributions, making them visible and reinforcing pride in belonging. This simple yet powerful triptych transforms isolated initiatives into a collective, sustainable dynamic.
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